Ponti published in Domus both the model and the actual construction of this building, together with the modifications it had undergone. Of this building, built in a foreign country, he was pleased that people said, unexpectedly, it is Italian.  Check: Publix Weekly Ad and Kroger Weekly Ad. The building is another example of Pontian finite form and of his principle of isolating not incorporating the out of scale part here, the large auditorium, with roofing designed by Nervi. Ponti's collaborator on this project was Ture Wennerholm.